Illustrations 


The Islands of Facebook America


An analysis of Facebook groups based on clusters of likes and comments. The illustrations were made to visualize “when you focus on the details you might miss the big picture” and mapping out the results of the research in a understandable way. 

Role
Art Director and illustrator.




Company Personas


Based on research done by a data analyst team target audience personas were illustrated. I was given a set of living parameters to create four different personas to cover location, age and gender.

Role
Art Director and illustrator. 



Emoji Set


One of Prime’s clients wanted, as a part of a bigger campaign, to have a set of their own happy emojis.

Role
Lead designer and illustrator. 



Almedalen Event Pattern


Annually, Prime is arranging a rosé wine minle in a garden at Almedalen. A concept for print material and digital publishing is designed as a part of marketing this event. Inspired by the garden I created a hand-drawn pattern that ran through all marketing materials for the garden party.

Role
Lead designer and illustrator.



Listen to your heart


Through checking symtoms frequently the likelyhood of discovering concestive heart failiure increases. I was asked to Illustrate three steps (to be ill, to discover and to heal) to use on the new online tool for heart failiure symtom check.

Role
Lead designer and illustrator.

Never Capture What You Can’t Control


Personal project creating a poster that speaks up against killer whales being captured from their ocean homes to be confined in tanks for human entertainment.

Role
Illustrator and Art Director