Blossa’s OOH Campaign

Blossa is the most well-known brand on the Swedish market specializing in mulled wine.

Brief
Create an out of home Christmas campaign for Blossa mulled wine.

Solution
Instead of using the classic Blossa jingle in the annual Christmas campaign Blossa decided to invest in a completely new communication concept which purpose was to broaden the brand. The new concept will link Blossa with all of the cold months of the year and not only with mulled wine that traditionally is only enjoyed during Christmas.

Role
Graphic Designer.

In the Media
Resumé – En epok går i graven
Resumé – Månadens kampanj
Dagens Media